WEBSITES FOR PROFESSIONALS

A study conducted by AYTM Market Research in 2014 confirms what I have believed for many years and what I still see as true today. When given the choice, consumers prefer to work with small local or online businesses to obtain insurance, legal representation, accounting advice, and other common services.

As a small business owner, it might surprise you that the cost of services isn't nearly as important to people as the quality of service they receive. Those who responded to the survey overwhelmingly stated that small businesses can offer customized, personal service better than larger businesses can. They are even willing to pay more to receive this level of service. If this describes how your business operates and you would like to attract more new customers, the first step is making sure that you have a professional website that is easy for people to find and use.

The Importance of Professional Website Design

A website is like a small book with a well-defined table of contents that tells the story of your business. Regardless of the size of your company, you can compete with those with multi-million dollar budgets just by creating an attractive space for people to find the information they need. As someone who worked in the business world for 18 years before starting DreamWeaver Studios, I understand your position and feel that you deserve an equal chance to compete for new business with larger firms.

The first thing I do for you as a client is create a visually appealing and informative website that answers the main questions potential customers want to know before initiating the first contact with your company. Next, I make sure that the website displays properly on all types of devices including desktop and laptop computers, iPads, and smartphones.

I create the design in such a way that the website anticipates the likely questions and concerns of visitors and responds appropriately. In a world where people sometimes feel like little more than a number to a business, a customer-centric responsive design can make a big difference in whether people will stay on your website and consider your business or quickly move on to something else.

Marketing Websites for Attorneys, Accountants, Insurance Agents and Other Professionals

Before you can attract new people to your website and ultimately to your business, it's important to understand the search terms they use when looking for a service like yours. Basic keyword research is part of my service to help promote your new website. Organic search engine optimization (SEO) is a method of using certain words and phrases in your website content to help your website come up higher on search engine result pages. Google, Bing, and the other major search engines crawl and index sites daily to provide the most relevant information to online searchers. The fresher and more useful your content, the higher the search engines will rank your website.

I recommend optimizing your Google My Business (GMB) listing. Your information is entered into a GMB profile to gain better control over the data that Google displays when people search for your business or use keywords to find a business like yours. I am available to help you set up your Google My Business account to make updates as needed. It's important to keep contact information current to avoid penalties from Google in how it displays results when online users conduct a search.

Strong Security and Reliable Hosting

With cyberattacks only growing in number, you just can't be too careful with your online security. When creating your professional business website, I work with the DUDA platform because it is much more secure than open source platforms such as WordPress . These highly secure websites are easy to use from both an SEO and design standpoint.

I offer a comprehensive web design package to all clients that includes comprehensive analytics, social media integration, SSL certification, and website personalization in addition to the above. Are you ready to compete with the larger companies and provide customers with the level of service they want? Contact DreamWeaver Studio today to request your free consultation.